Claire Gallagher Blog, Digital Strategy - How to get leads and clients online, General Advice, Online Business - How to increase your visibility
Why do we act like it’s some kind of shady business to promote our services? We’ve got all these ideas for offers and content but we’re worried we’ll come off as a pushy salesperson. If we talk specifically about our services or client results... 
Brand Strategy, CC Content Pilar, Claire Gallagher Blog, Digital Strategy - How to get leads and clients online
Have you ever been so full of ideas for your business that you start to feel a bit dizzy? All these ideas float around and around in your head until they become confusing. It’s like a room full of butterflies, each colourful little creature fluttering around in... 
Brand Strategy, CC Content Pilar, Claire Gallagher Blog, Digital Strategy - How to get leads and clients online, Popular
Let me tell you a little story… Recently, I was searching around for a specific online service. I saw an ad offering just what I was looking for and booked in for a call. The sales call was great. The offer was exactly what I needed. But before I could part with... 
Brand Strategy, CC Content Pilar, Claire Gallagher Blog, Digital Strategy - How to get leads and clients online, General Advice, Social media advice for small businesses and freelancers, Website content - How to write copy and collect images for your site
Should you create a video? Write a blog? Format that sales page? They all seem equally important. You look for tips online… next thing you know you’ve fallen down a Google rabbit hole that somehow brings you back to instagram, scrolling, and trying to... 
Brand Strategy, CC Content Pilar, Claire Gallagher Blog, Digital Strategy - How to get leads and clients online, General Advice, Popular
#’Cos we are living in a material digital world and I am a digital girl. (*Humms, Madonna’s Material Girl) I’ve been making websites since about 2009. Things have changed SO MUCH in that time. But do people still care about websites? I’d say…... 
Brand Strategy, CC Content Pilar, Claire Gallagher Blog, Digital Strategy - How to get leads and clients online
It’s easy to fall into the trap of spending countless hours on social media, trying to get noticed and gain followers. But is it really worth it? Social media is designed to be addictive. We scroll and post and comment, all in the hopes of gaining more... 
Brand Strategy, CC Content Pilar, Claire Gallagher Blog, Digital Strategy - How to get leads and clients online
Have you heard the story of Joshua Bell, the world-renowned violinist who performed in disguise in a Washington D.C. subway station in 2007? Despite his immense talent and $3 million Stradivarius violin, Bell went unnoticed by the majority of commuters rushing by. He... 
CC Content Pilar, Claire Gallagher Blog
If you’ve started to show up online as a way to promote your services you’ll probably know that you need a smart way to talk about what you do, who you serve and even what you stand for. And OH BOY, is this hard to create. So many people I meet find it... 
Brand Strategy, Claire Gallagher Blog, General Advice, Online Business - How to increase your visibility, Small Business Expert Interview
Being your own boss is great. Working from the beach, tantalizingly high income peaks, Ferraris in the driveway, and all that sweet, sweet freedom (drool). I love it. Don’t you love it? It’s totes awesome. Yeah you know already that that’s not the whole truth. Yet so... 
Claire Gallagher Blog
In the early days, I said ‘yes’ to the most unsuitable clients and it nearly killed my business before it even got started. I see so much content online… for want of a better term… bitching about “nightmare clients”. And the spirit of these... 
Brand Strategy, Claire Gallagher Blog, Digital Strategy - How to get leads and clients online, General Advice, Popular
Raise your hand if you get impostor syndrome in your business sometimes. (If you’ve actually just raised your hand for real, you’re my kind of weirdo 🥰 x) I get it too. I’m actually not going to waffle on about impostor syndrome here. There... 
Brand Strategy, Claire Gallagher Blog, Digital Strategy - How to get leads and clients online, General Advice, Online Business - How to increase your visibility, Website content - How to write copy and collect images for your site
I couldn’t believe my eyes. It was like a time portal had opened and transported me back to Mr. O’Brien’s history class. Room 25. Red desks coated on the underside with stinky juicy fruit gum and layers of adolescent graffiti on top. Memories of... 
Claire Gallagher Blog, General Advice
I write to you today surrounded by boxes and bin bags. My house is upside-down with categorised belongings. We’re about to move. Travelling as a family is something we’ve always talked about. And now it’s happening after 14 years in France... 
Brand Strategy, Claire Gallagher Blog
“Often it isn’t the mountains ahead that wear you out, it’s the little pebble in your shoe.” Muhammad Ali Those beautiful mountains in the distance? That’s your vision of success. Consistent money coming in. Doing work that... 
Claire Gallagher Blog, General Advice
“When I work, I work very fast, but preparing to work can take any length of time”. Cy Twombly, Abstract expressionist artist. I shared this quote with someone recently and they laughed, assuming that I was talking about lazily avoiding work.... 
Brand Strategy, CC Content Pilar, Claire Gallagher Blog, General Advice, Online Business - How to increase your visibility, Website content - How to write copy and collect images for your site
What does it mean to be consistent? Does it mean posting every day at the same time? Naah. Being consistent is more about holding a space in people’s minds. 3 keys to getting clients online for your services. View this post on Instagram A post shared by Claire... 
Brand Strategy, Claire Creative - website portfolio - past projects, Claire Gallagher Blog
“Claire really brought incredible value – I came to her wanting a new improved website but I didn’t have all of the pieces in place enough to make that as good as it could be. Claire helped me get really specific about who the new website needed to speak... 
CC Content Pilar, Claire Gallagher Blog, Digital Strategy - How to get leads and clients online, Popular, Social media advice for small businesses and freelancers
How do you react when people say you have to post and show up on social every day to make it as a business? Do you: Eye-roll so hard that you can actually see your own eye-brows? Frantically post a dancing reel that you’ll regret and delete later? Write a deep... 
Claire Gallagher Blog, Digital Strategy - How to get leads and clients online, General Advice, Getting Started - How to make a website for your business, Popular, Productivity - How to get more done when you work for yourself, Rebranding, Social media advice for small businesses and freelancers
What is “strategy”? It’s a word that causes confusion because it is used in so many different industries. As far as digital marketing and business strategy are concerned: Strategy is how you make the best use of your current resources to achieve a... 
Claire Gallagher Blog, Digital Strategy - How to get leads and clients online, General Advice
Can you use AI to write blog posts?(AI: Artificial intelligence) After a fascinating talk with Meadhbh Hand yesterday, I went full-geek and experimented with “Simplified” – an artificial intelligence app for creating text and visual content.... 