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Feeding the pipeline and dropping feast and famine

It’s hard to see the woods for the trees in January. 

Catching up after the holidays, and delving into all that behind-the-scenes work, not to mention planning for the clients you’d like to serve 3 months from now!

And yet… it’s an important thing to do right now to avoid the famine part of the feast and famine cycle.

I spoke with several people since my workshop last week, many of whom asked about getting more predictable and consistent revenue months. So I thought I’d share my answer. 

It’s all about that pipeline baby! What you feed it today shapes your clients tomorrow.

I speak about how your content has 3 jobs to do. Get you visible, build credibility, and get sales – BUT NOT ALL IN ONE POST!!

The worst moments in your business are those – I need clients NOW, moments. It always shows up after a particularly busy time, either personally or professionally. In the busy times, you neglect the marketing plan, neglect the mailing list, and have drawn out follow-up times. And the result is exactly what you’d think. 

Here’s your friendly nudge to look at what you can do today, to get clients over the coming months. Because the best time to look for clients is before you need them.

Have you watched the Content that Converts workshop yet? It’s for you if you’d like to get a more consistent flow of leads and clients WITHOUT having to be a slave to social media or adopting sleazy tactics.

If you’d prefer to cut to the chase, book a free strategy call with me. During our conversation, if I identify ways to boost your leads significantly, I’ll share insights on how I can support you in achieving this.

My strategy calls are free, confidential, and value-packed! 

I look forward to speaking with you soon :)

Best, Claire

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