Good Enough Counsellors

Coach website for a brand new niche.
Combining multiple ideas into a simple and effective website and lead generation strategy

The Brief:

Create a new website for Josephine’s coaching service and set up a lead generating strategy to reach her audience, build an online reputation and get paying clients.


Josephine, the site owner, is passionate about helping counsellors to be brave. Josephine has been working as a counsellor herself for many years and noticed a trend among her peers: Not feeling good enough and struggling to reach the people who need their help.

Josephine is determined to help as many people as possible and was seeking the best way to do this online.

More Project Stories

Ecommerce website with a growing and loyal following Improving the user-friendlyness of an eCommerce website with loyal customer base.The Brief: Make a more branded website for improve the eCommerce functionality and navigation as a way to encourage more sales through the site....

Language coach website – New messaging, services and site

ProEnglish Language coach website. Reaching a new audience with clear messaging, specific services and effective call to action.The Brief: Improve the functionality of the ProEnglish website and make it visible to a more targeted audience. Background: Vera, the site...

We recreated the site and traffic increased by 1364%!!

Living with the Moon Website rebrand and interactive calendarThe Brief: Update the Living with the Moon website and calendar system to be more appealing to its target audience and repair broken links and subscriber features. Background: Jutta, the site owner, had been...

Case study: Artist website with a print shop

Case Study: Artist website with eCommerce How I helped Eibhilin to take control of her site and sell her work onlineEibhilin Crosson creates beautiful contemporary artworks inspired by nature. But her site wasn't showing off her work properly. When we first met,...

The High-Converting
Homepage Formula

Get more leads more often from your website

A high-converting homepage is one that resonates with the reader and inspires them to take action.

Use this exact formula (template + video guide) to transform your homepage and get droves of new leads and clients!