Speaking
I’m available online and in-person for workshops, seminars, conferences, summits and podcasts.
My Angle…
Sometimes the online business game feels rigged. Access to your hard earned audience can change at the drop of an algorithm update and you end up jumping through social media hoops! How is everyone else doing it?
You don’t have to be a digital ninja to sell your services online, but you certainly don’t have time to waste 100s of hours on website tweaks and fleeting social media trends.
I’m a content strategist and designer for service-based businesses. I help people to connect with their perfect fit leads online so that they get more clients without hustling their buns off.
I speak on topics like
- Showing up Online: Creating content that converts.
- From Digital Overwhelm to Creative Flow
- My Story: From overworked and exhausted to work-life harmony (most of the time)
How to create a really strategic, high-converting website
Did you know… the design process does not start with design? Well, not visual design anyway. “Most people make the mistake of thinking design is what it looks like… People think it’s this veneer , “Make it look good!” It’s not just what it looks like...
Create a crystal clear message and attract droves of ideal clients
The game-changing one-liner! Would it help your business if your ideal clients could hear you loud and clear, and know that you’re talking directly to them!? How do you get their attention, keep their attention and connect with them so that they become leads and...
How to dramatically improve your visibility by talking to 5 people…
Creating a content plan helps me to stay (more or less) consistent with my online visibility. I like to base that plan on what people are actually interested in. So, earlier this month, I reached out to my list and invited people to come for a chat and to tell me...
How to define your ideal client – and why most businesses get it all wrong
Defining your ideal client is possibly the most important job you need to do when you have a service-based business. But so many independent business owners get it waaaaaaay wrong. When you get your ideal client wrong, every area of your business suffers. Your site...
Ecommerce website with great user experience
DressFabrics.ie Improving the user-friendlyness of an eCommerce website with loyal customer base.The Brief: Make a more branded website for DressFabrics.ie improve the eCommerce functionality and navigation as a way to encourage more sales through the site....
From too many ideas to an effective site and strategy
Good Enough Counsellors Coach website for a brand new niche. Combining multiple ideas into a simple and effective website and lead generation strategyThe Brief: Create a new website for Josephine's coaching service and set up a lead generating strategy to reach her...
Language coach website rebuild and rebrand
ProEnglish Language coach website. Reaching a new audience with clear messaging, specific services and effective call to action.The Brief: Improve the functionality of the ProEnglish website and make it visible to a more targeted audience. Background: Vera, the site...
We recreated the site and traffic increased by 1364%!!
Living with the Moon Website rebrand and interactive calendarThe Brief: Update the Living with the Moon website and calendar system to be more appealing to its target audience and repair broken links and subscriber features. Background: Jutta, the site owner, had been...
Using your obstacles as a way forward – Ditch the doubt and get to work
If you want to get leads and clients online you need to have a specific plan that you can rinse and repeat to get clients every month. But what usually happens is more like: You try something – it doesn’t workYou revisit your website design (Hummm, I’m not sure...
How to prepare when you hire a web designer
What do you need to prepare when you hire a web designer?5 things to prepare to get off to a flying start with your website rebuild.So you're ready to invest in your website. You're looking for a designer or developer to work with. You want to get a website that...
Who is my content great for?
- Solo/small team service based businesses
- Independent designers, coaches, consultants and 1-to-1 service providers
- Personal brands