Why do we act like it's some kind of shady business to promote our services? We've got all these ideas for offers and content but we're worried we'll come off as a pushy salesperson. If we talk specifically about our services or client results — we're afraid of the...
Being your own boss is great. Working from the beach, tantalizingly high income peaks, Ferraris in the driveway, and all that sweet, sweet freedom (drool). I love it. Don’t you love it? It’s totes awesome. Yeah you know already that that’s not the whole truth. Yet so...
I couldn't believe my eyes. It was like a time portal had opened and transported me back to Mr. O'Brien's history class. Room 25. Red desks coated on the underside with stinky juicy fruit gum and layers of adolescent graffiti on top. Memories of teenage crushes and...
What does it mean to be consistent? Does it mean posting every day at the same time? Naah. Being consistent is more about holding a space in people's minds. 3 keys to getting clients online for your services. View this post on Instagram A post shared by Claire...
Get them nodding, not nodding off! Are you selling your services online? Or... Are you helping people to achieve transformations? When you sell services online, the temptation is to talk all about that service as a way to convince your ideal client to buy. You talk...
It was spring, past midnight, in the 20th arrondissement in Paris. I was crouched over my laptop in our little kitchen, clicking away on a client's website. In the next room, my little boy was making the adorable noises of an infant asleep. I had a...
I’ve been called all sorts of things over 10 years as "Claire Creative" — a graphic designer, online marketer, website consultant, WordPress whizz, digital strategist — Basically, I know my way around a website and I know what it takes to set up an...
I’m sure you’ve been told how useful and valuable video can be for your business. Almost every social platform encourages you to use it by making it as easy as possible to “go live” or upload a video.YouTube is the biggest search engine on the web after Google...
A digital strategy will give you perspective and save you time but most importantly, it’ll help you to focus on results.
So, what goes into a digital strategy? There are five parts to consider. Let’s have a look…
Staying on top of lead generation can be a real challenge when you’re really busy with projects. Juggling multiple projects and clients in a “work feast” moment in your business can mean that a “work famine” is right around the corner. If you pride yourself on doing...
The game-changing one-liner! Would it help your business if your ideal clients could hear you loud and clear, and know that you’re talking directly to them!? How do you get their attention, keep their attention and connect with them so that they become leads and...
If you want to get leads and clients online you need to have a specific plan that you can rinse and repeat to get clients every month. But what usually happens is more like: You try something – it doesn’t workYou revisit your website design (Hummm, I’m not sure...
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