The pressure to produce valuable content can sometimes hinder our ability to publish anything at all. This dilemma showed up the other day when I was drawing with my son. Let's talk about the crappy first draft. https://youtu.be/Moh1WMyKSFU The Crappy First Draft The...
I've whittled my services aaaaaaaaallll the way down over the years. When I started out I had a laundry list of services on my site and couldn't seem to get a handle on my marketing. Why? Because I was writing a CV not a strategic marketing plan. When I worked in...
When you're self-employed, taking a break is essential for rest and rejuvenation. I love to make the most of summers. I try to align with the school holidays so I can enjoy time outdoors with the children and travel back home to see family and friends. As a result, I...
It feels like slogging away at social media, is part of the deal when you have a business. You pour your heart into value based posts, only to see measly results. It can be pretty annoying when you invest a tonne of time and energy into stuff when it feels like nobody...
I recently ran an experiment based on advice from Gary Vee. He suggests posting up to 12 times a day in order to use social media for your business. (Check out my original post here) When I spoke about this concept on my own channels, it sparked quite a debate and...
Instagram's new 5-link feature: A blessing or a curse for small business owners? How excited are we about the new Instagram feature that allows each account to have up to 5 links in bio? It's starting to feel like more of a second website, than a social platform. We...
Marketing is all about getting people to know, like, and trust you. It sounds simple enough, but it can be tough to keep going when there's no way to measure! There's no way you can know how people are feeling about you and your brand, especially as a lot of people...
Why do we act like it's some kind of shady business to promote our services? We've got all these ideas for offers and content but we're worried we'll come off as a pushy salesperson. If we talk specifically about our services or client results — we're afraid of the...
Should you create a video? Write a blog? Format that sales page? They all seem equally important. You look for tips online... next thing you know you've fallen down a Google rabbit hole that somehow brings you back to instagram, scrolling, and trying to avoid buying...
#'Cos we are living in a material digital world and I am a digital girl. (*Humms, Madonna's Material Girl) I've been making websites since about 2009. Things have changed SO MUCH in that time. But do people still care about websites? I'd say… no! Here's why... We're...
Being your own boss is great. Working from the beach, tantalizingly high income peaks, Ferraris in the driveway, and all that sweet, sweet freedom (drool). I love it. Don’t you love it? It’s totes awesome. Yeah you know already that that’s not the whole truth. Yet so...
Raise your hand if you get impostor syndrome in your business sometimes. (If you've actually just raised your hand for real, you're my kind of weirdo 🥰 x) I get it too. I'm actually not going to waffle on about impostor syndrome here. There are enough people...
Grab a free consultation. Together we can find your path to getting fully booked with your ideal clients.