The 10 essentials for a successful website

From domain to data! Making a website can be as rewarding as it is frustrating. With so many ready-to-use website templates available, you can get some pretty good looking pages online in a matter of hours. But what really makes a website successful? In this article,...

Digital strategy: A five-part template to get results online

The 5 parts of a digital strategy 1. Goals What are your business goals? 2. Audience Who do you aim to reach? 3. Brand How do you want people to feel about you? 4. Competition Who are your competitors? 5. Implement What practical steps must be taken to implement this...

Finding new clients when you’re busy juggling projects

Staying on top of lead generation can be a real challenge when you’re really busy with projects. Juggling multiple projects and clients in a “work feast” moment in your business can mean that a “work famine” is right around the corner. If you pride yourself on doing...